2016 has been a year of major growth for 3Points, and we’re excited to officially welcome the latest member of our team, Katie O’Shea. Katie has been helping out at 3Points since April, working on a variety of projects both internal and external, and we’re delighted to have her officially join us as the team analyst. Learn more about the Cleveland native and University of Chicago alum below.
What is your background in communications and PR?
This is my first time working in PR specifically. However, I do have some experience in communications — before joining 3Points, I was part of the marketing team at Springleaf Financial Services, where I helped craft the messages of the website, blog and online advertisements.
What is your favorite project you’ve worked on at 3Points so far?
I’ve enjoyed getting more involved in creating content — social media and blog post writing have been a lot of fun. It’s also been really interesting to see the results from projects like “follower categorization,” where we analyze and break down our clients’ social media followers. These categorization projects can be time-consuming, but they provide great insights into the audience we’re reaching.
It’s also been interesting to work on projects related to developing the infrastructure at 3Points, like setting up the company’s 401k program. I now know a lot more about retirement planning than I ever thought I would, 40 years before retirement.
I love Cleveland… but I also laugh at those “Cleveland Tourism videos.” Maybe slightly sad laughter, but laughter nonetheless.
I think the best thing about Cleveland is the people. Everyone there is very genuine, down-to-earth. There’s a fabulous (and free!) art museum. Plus, I’d say Cleveland has less windchill, cheaper parking and better bagels than Chicago.
As for Chicago, I love the city’s architecture. I still have a very distinct memory of driving into Chicago on a family trip when I was in 6th grade or so. It was nighttime, and I remember feeling amazed. I still feel that way whenever I come back to Chicago after a trip.
What’s the best class you took at UChicago?
This is a very tough question, but I think I have to go with “What is Literary History?” Sounds like a Jeopardy answer, but it’s the real name of the course. The topic might seem a bit dry, but the professor was great (Professor Warren, if you’re reading this: you’re great), and we read a lot of interesting books in that class, like Mimesis by Erich Auerbach, which is basically about the different ways of portraying reality in literature.
Final question: How many years until LeBron becomes governor of Ohio?
Well, I’m hoping it’ll be many years before that happens — I’d like him to keep on bringing home wins for as long as he can.